Benzoyl peroxide (BPO) gels and face washes are often the first treatment choice for any of us with acne. If you have pimples and blackheads, chances are you have used one, or are thinking about it.
Good choice! Dermatologists agree that benzoyl peroxide is the gold standard for clearing pimples and blackheads and preventing future breakouts.
Most people love how squeaky-clean their skin feels as they use the wash. That’s largely from the benzoyl peroxide removing dirt, oil and dead cells from the skin’s surface.
But what do you think happens when you rinse your face?
Simple — the clear water rinses most of the benzoyl peroxide off the skin’s surface and washes it down the drain before it’s had a chance to penetrate into the pores and kill the acne-causing bacteria growing there.
What a waste!
Experts have known about this problem for a long time, which is why two prominent dermatologists teamed up to find a solution.
Introducing Smart Target® Technology
Smart Target® technology was developed by Doctors Katie Rodan and Kathy Fields, the two renowned dermatologists who created the world-famous Proactiv® acne treatment system.
This exclusive breakthrough process ¬- that’s exclusively used in their Proactiv+ system – encapsulates the benzoyl peroxide so instead of sitting on the skin’s surface it is pulled directly into your pores with laser-like precision. This gives Proactiv+ two advantages over similar benzoyl peroxide products:
- First, once the encapsulated benzoyl peroxide is pulled into the pore, you are much less likely to rinse it away. The BPO remains in the pore and works all day long to keep acne-causing bacteria from growing and multiplying.
- Second, since the benzoyl peroxide is not sitting on your skin’s surface, there is much less chance of you experiencing the redness and irritation sometimes associated with benzoyl peroxide products.
When Washes Alone Aren’t Working
If you experimented with other benzoyl peroxide gels and face washes and found they didn’t clear pimples and blackheads as well as you hoped, you should try Proactiv+ with Smart Target® technology.
More than just a benzoyl peroxide wash, Proactiv+ is a complete system designed to clear your skin and prevent future breakouts. Additional acne-fighting ingredients include salicylic acid, sulfur, glycolic acid plus natural ingredients and botanicals to help soothe healing skin.
There is nothing wrong with using a single-ingredient, benzoyl peroxide face wash. But dermatologists agree that it almost always takes more than a single-ingredient to clear skin and keep it clear and healthy over the long haul.
Summary: A problem with many benzoyl peroxide (BPO) gels and face washes is that you’re likely to rinse off the medicine before it has a chance to seep deep into your pores and begin acting on the bacteria that cause pimples and blackheads.
One product, Proactiv+ with Smart Target® technology, has found a way to keep more medicine in the pore, even after rinsing, so it can keep fighting acne all day long.